AutoWebinarX Review - Run Webinars right inside Facebook!

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After making its debut last year, Facebook Live has quickly proven its unique ability to engage audiences in a more personable and human manner.

To be able to easily go live whenever, interact with users real time, all without the need for specific codes and URLs, makes it incredibly simplistic for both marketers and users.

Currently, Facebook Live only allows you to stream from either your mobile device and, as of March 2017, your desktop as well. But, if you’re looking to stream with other people, specifically people who aren’t standing next to you, you’re fresh out of luck.

This creates a problem. For many marketers, video content, especially in webinar and interview formats, are incredibly useful ventures that allow you to educate your audience. Streaming these to Facebook opens up a whole way to deliver that content and interact with your audience (while drawing a new one in the process).

While Facebook may later integrate the ability to stream live with others, the current solution is to use additional software that integrates with Facebook live.

So, what are your options?

To aid in your search for streaming software for your next webinar, hangout, or interview, here are 7 different SaaS tools, free and for purchase, to get your party on Facebook Live.

  1. Wirecast

Wirecast is a video capture software that allows you to pull video feeds from your desktop, iPhone, DSLR, etc. into your computer and stream them live on Facebook.

Unfortunately, the software does not allow you to create a multiparty conference room, so you’ll need to utilize additional meeting software to organize everyone in one space. From here, you can set the video to capture your desktop and connect to Facebook live with that in view.

What’s unique about the software is that you have the ability to edit and enhance your video on the fly by utilizing transitions, text and lower-thirds, countdown timers, title screens, scoreboards, audio mixing etc. 

Wirecast is available for a free trial or purchase at a one-time fee of $495. If you intend on streaming to Facebook outside of a conference setting, and need more customizable settings, this may be a better option.

  1. Zoom

While many know Zoom for its online meeting software, they also provide additional software, Zoom Webinar, that enables you to create a conference room, invite participants, and stream live to Facebook. Also, it just so happens to be the software IMPACT has started using for our Website Throwdown.

Before hosting your webinar, you first need AutoWebinarX Review. The link can then be sent out to your participants ahead of time and scheduled on your respective calendars. 


Once you and your participants have the software downloaded to your computer, you can each enter through the webinar link. Once everyone is in, and all participants are promoted to Panelists, all you need to do is select the ‘more’ button at the bottom of your Zoom window, and select ‘Live on Facebook’.

Once this is activated, you will be streaming live! There is no preview mode before people can start seeing the stream.

The Zoom Webinar package starts at $54.99 at 100 attendees if attendees are being invited to watch within Zoom. There is no limit for how many people watching through Facebook Live.

  1. BlueJeans onSocial

BlueJeans is another multi-party video platform that grants users the ability to create video conferences that can be streamed easily to Facebook Live.

Like Zoom, you first need to schedule your video conference ahead of time within your account’s portal. While doing so, you invite additional hosts so they can receive the webinar link ahead of time.

Once you’re in the meeting, you have the option to share your screen, change the layout of the videos, and invite additional members.

To go live on Facebook, the main host simply needs to press the ‘Start Broadcast’ button on the right side panel, login and choose the timeline and audience. Before going live, you can preview the stream to verify that what you're sharing is exactly what you want your viewers seeing.

The onSocial package starts at $39.95 for up to 25 remote participants, any more will require you to get a custom quote based on your needs.

  1. StageTen

Although only in Beta, StageTen enables you to share your computer screen and stream it to Facebook Live or Twitch. This means you’ll need to utilize additional software, such as Bubbles Review, to gather you participants into a conference room. 

What's nice about StageTen is it does all the video processing from the cloud, avoiding any slowdown on your computer. 

If you are looking to make your show more dynamic, the software also gives you the ability to switch between your live steam, pre-recorded videos, or other graphics you may want viewers to see alongside the video. 

Since it's in Beta, you can sign up for early access and see a demo of the product before deciding whether or not it’s ideal for your video needs.

Free Facebook Live Streaming Alternatives

  1. Open Broadcaster

Similar to other types of software, OpenBroadcaster in not meeting software, but allows you to select a video source (such as your desktop or webcam) that can be streamed through Facebook Live when you generate a Stream Key.

The software will need to be combined with a conference room tool which you can have as the active screen when you set your video source to share your desktop. 

What’s nice about Open Broadcaster is you can seamlessly switch to other screens as your streaming, whether that be pre-recorded video resources, a DSLR camera, mic only, etc. 

There are a variety of step-by-step video tutorials to help you get everything configured on YouTube. For a piece of software that’s free, Open Broadcaster is fairly robust and also has a wonderful community who's willing to help if you have any questions.

  1. HopLive

While HopLive advertises itself to gamers, the software is just as useful for marketers and those alike looking to stream to Facebook.

Like some of the other options listed, Hoplive does not actually enable you to create a conference room to invite people to. Instead, the software is able to share your desktop screen and stream that to Facebook Live.

This means you will need to utilize additional conferencing software listed within other examples. Once everyone is in an online conference room, one person will need to start up HopLive from their desktop (ideally someone hosting the webinar).



From here, sign in to Facebook from the program, choose the resolution you’d like to stream at(I’d recommend 720p), and press the ‘go live on facebook’ button. 

All you need to do from their is keep the conference room window in view for your streamers to see. Whatever the person hosting the HopLive stream sees is what the people on Facebook Live see.

The only issue with Hoplive is it’s Windows only, so those using an Apple product are out of luck unless a compatible version is released.

  1. BeLive

BeLive is an easy-to-use free alternative that enables you to go live with a single guest immediately or on a later date.

Like Zoom, the software allows you to control the layout of you and your guest's video with the click of a button.

If your stream has a specific agenda you want to showcase to your viewers, the software allows you to write on-screen updates that will show to the Facebook stream.

Another neat feature BeLive has is its ability to pull all Facebook comments on the live video into the BeLive software. This way, you aren't going back and forth between the Facebook page and the video chat to monitor comments.

As mentioned, the software only enables one other user to join you which can be problematic if you require a larger group of panelists.

 

Source: https://www.impactbnd.com/blog/facebook-live-webinar-software

 

Rival Keywords Review: GET keywords that Send TRAFFIC to your Competitors

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Step 1: Keyword Research – How to Select Keywords

Photo by T.Kiya (CC BY-SA 2.0), modified 

The first and most important search engine optimization step is keyword research. What is keyword research? Simply put, it's figuring out what people might search for in order to find what your website offers — what keyword topics best identify your website content.

In this Rival Keywords Review, you learn the basics of how to do keyword research, try out some free keyword research tools, and start your SEO plan of attack!

Getting Started with SEO Keyword Research

The first task is simply brainstorming. Ask yourself some basic questions to select keywords that might make good targets for search engine optimization, like:

  • What is your website content about?
  • What would you ask a search engine to find what your website offers?
  • What do you think other searchers would ask for?
  • What are your most popular pages/items about?

Most people can make a short (or long) list of keywords that might be used to find their own site. But ask other people these questions and write down their keyword suggestions, too. Doing so will help you go beyond the jargon words that only you and insiders know. When doing keyword research for SEO, you want to discover what real people in your target audience would call what your site offers.

Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet. Your brainstorming will "prime the keyword pump."

This initial list will be expanded upon and refined in the next few steps, but start with the logical keywords.

Find Keywords People Already Use for Your Business

If your site is already live, you may have hidden keyword gold just waiting to be dug up.

  • A good place to look for keywords is your internal site search. Offering visitors a search box within your site is good for users but also good for you, because it collects search query data. Looking at these queries primarily helps you improve usability (since it reveals what people want to see, what website content may be missing, and where your site navigation is weak). But you may also find nuggets of keyword gold, useful phrases that people search for. Add those to your list.
  • You can find valuable data using Google Search Console (formerly called Webmaster Tools). ​This free service from Google gives website owners a wealth of information about their own sites (especially with Google Analytics set up, too). Particularly useful is the Search Analytics report; when you look at it by Queries, you can see what key search terms are bringing up your web pages in Google searches. Google also uses Search Console to notify you of errors or penalties, and you'll need the diagnostic SEO tools offered there to keep your site in good health. So don't miss out. (Here's how to set up Google Search Console.)

 

  • Dig through your customer communications to find additional, actively used keywords. Talk to your customer service people to find out what customers are asking about (in their words). Also check social media sites like Facebook and Twitter to read what your community has said, and search for your primary keywords to discover how people are currently talking about your products, services or subjects.

Get Keyword Suggestions

Take advantage of free keyword research tools to find additional keywords. Re-KaChing Review shows you keyword ideas that are related to any seed word you enter. Type in one word or phrase at a time. The resulting suggestions come from actual search query data, so select the keywords that match your website content and add them to your growing keyword research list.

SEO Tools – Use our free Keyword Suggestion Tool:

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Enter Search Word    

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What the Keyword Data Tells You

With our tool you can see keyword suggestions with data on the average click-through rate (CTR) and cost per click (CPC) for advertisers bidding on that keyword. It also reveals how many web pages contain those words in their Title tag (not necessarily as an exact phrase) under AllInTitle. These metrics indicate how competitive a keyword phrase may be.

You can also see an Activity column, which shows the approximate number of monthly searches for that keyword (also known as "search volume"). CAUTION: Don't get greedy looking at keyword activity counts. Record this statistic with the keyword in your spreadsheet. But keep in mind that a keyword's search volume should not overly influence your choices, especially at this point. You want to select keywords only if they reflect what your website is truly about. Going after high-volume keywords that don't relate to the rest of your content would be deceptive and even punishable as spam.

What should you call this?
Keyword research can tell you.

How Should You Use Search Activity Data?

Search volumes do cast light on your keyword research. They reveal what people actually call things, and they help you prioritize similar keyword phrases.

For instance, a retail site might choose to use "rolling backpacks for kids" (1,600 monthly searches) rather than "wheeled backpacks for kids" (320 monthly searches) because the first keyword phrase gets searched 5 times more often. However, that retailer should not pin its hopes on ranking for the broad term "backpacks," no matter how attractive that word's sky-high search volume looks.

The moral: Don't be tempted by the huge numbers for broad keywords. With enough time and effort you might be able to rank for them, but you'd be battling large, established brands for unfocused visitors that might not even be ready to buy. (We'll talk more about broad keywords later in the tutorial.)

Save that keyword spreadsheet! You'll find out more about Headline Creation Sweet Spot Review

Step 2: Competitive Research – Who's Your SEO Competition?

Now that you've brainstormed a long list of potential keywords, you may be wondering which keywords are most important. Good question! We'll spend two lessons on competitive research to help provide some answers. First you'll learn who's your SEO competition among the top-ranked websites.

Identify the Top-Ranked Websites for Your Keywords

In this step of the SEO tutorial, you begin to evaluate your potential keywords by finding the websites currently ranking for those terms. Knowing these "keyword competitors" helps you determine whether your site belongs in the competition for that keyword.

Look at the keyword competition and ask, is this really my field?

You can think of a search engine results page (or SERP) as a competitive field. Each search query changes the game and the opponents entirely, depending on what the search engine perceives the searcher's intent to be. Identifying who's competing for a particular keyword topic can tell you what type of game is being played and whether you should even step on that field.

Some keyword competitions just won't be your game.

Since your keyword choices influence who can find your website, optimize your pages for the phrases and terms that buyers, not just masses of window shoppers, might use to find what they need. You must select keywords that interested site visitors would search for (and then make sure the content on your page answers their needs AND uses those keywords). Whatever you hope your site visitors will do (whether to make a purchase, sign up for your newsletter or other), you need to figure out which keywords those people will search for.

Fortunately, the search engines are trying to figure out the same thing — what people really want — for every search query. So the best way to tell whether a keyword could lead to conversion on your site is to see what kinds of results the search engine delivers. If at least some of the top 10 websites offer the same types of products, services or information that yours does, then that's probably a relevant keyword worth putting on the list. But don't worry. We have another free SEO tool to make your competitive research easier.

Here's how to use the Top-Ranked Websites by Keyword tool:

  1. Enter a keyword or phrase below and click "Research Keyword."
  2. View the list of URLs returned for each search, which may be your keyword competition (more on that in a moment).
  3. Keep these lists of keyword competitors in your spreadsheet (next to each keyword), as these are sites you may want to analyze later.

SEO Tools – Top-Ranked Websites by Keyword

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Search Word:  

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What the Competitive Keyword Research Shows

The Top-Ranked Websites by Keyword tool lists the sites with the most top-25 rankings and shows the specific pages that rank highest for the keyword you entered.

The numbers represent each site's current (real-time) ranking position in several search engines (1 means first position, 3 is third, etc.). Keep track of the individual page URLs that are ranked best and are your major competition (we'll identify your true competitors in a moment). The example to the right shows the top-ranking web pages for the keyword "campsites in southern california."

Can't I just run a search? If you search directly on Google or Bing, your results are biased by your personal settings, city, and previous searches and clicks. Using our SEO tools eliminates almost all bias and personalization. This unbiased ranking information provides helpful benchmarks for SEO competitive research.

However, if you're a local business or service, you'll want to run your keywords through the search engines directly (with personalization turned off, but your location set to the market area) to see the local competitors.

Know Your True Competitors

Are all the top-ranking sites really my keyword competition? Well, yes and no. In the above example, one result is the Parks Service, an authority .gov website. Will your campground ever be able to compete against it? Probably not for this keyword. You may not consider the government or other high-clout sites (like Wikipedia) to be competitors. Nevertheless, where these and other search result giants are competing for the same SERP space, they're among your keyword competition.

Still, the results reveal what kind(s) of pages search engines think are most relevant to this keyword's perceived user intent. If ALL the top-ranking sites serve a different kind of visitor from the person you want to attract, then maybe you don't want to compete for that keyword.

Bruce Clay optimizes the company's annual holiday party with go-karts.

For example, if your business designs go-kart tracks, should you optimize for the keyword "go-kart racing"? Looking at search results shows the answer: none of the top-ranked websites offer what your company offers. The search engine assumes that everyone searching for "go-kart racing" wants to go for a ride, so it will probably never consider your design company a relevant match.

You'd better keep doing keyword research looking for more relevant keyword phrases whose top-ranking websites include some true competitors.

You can see how keyword research leads to competitive research, which leads to more keyword research, and so on.

Source: https://www.bruceclay.com/seo/keyword-research.htm

 

Azon Funnels Review - Turns FaceBook & Amazon Into Your ATM

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Shopify  was early to bring its merchants the ability to converse directly with customers via Facebook Messenger, and now it’s launching the ability to actually sell directly within messages between stores and customers.

The integration works by giving customers a “Shop Now” option when they start a conversation with any Facebook Business Page store using Shopify’s Messenger sales channel, which will bring up the merchant’s entire product catalog and let them tap through to browse and buy, completing purchases via Shopify’s checkout portal, which actually operates completely within Messenger, so there’s no round-trip needed.

Shopify sees a lot of potential in using Messenger as a vector for direct sales, but the company acknowledges that it’s early days yet for an entirely in-message shopping experience, especially in the North American market.

“From an end-consumer perspective, it’s still pretty novel to think of messaging a business first when you want to interact with them, so that’s going to take some time to catch up with some of the interactions that are common in Asia,” explained Shopify product manager Brandon Chu in an interview. “The outcome is moving to an internet version of what retail used to be, where you walk into a store and share with a merchant some of your problems or the thing that you’re looking for.”

Still, Chu says that Messenger is a “very good complementary channel” for Shopify’s various other channels, since it allows merchants to do things like send order status receipts to customers via the platform, which kicks off a direct relationship that could lead to things like direct purchases within the service further down the line.

“There are a few really important platform features that we’re going to be taking advantage of in the months to come, to keep more of that purchasing flow in the chat,” Chu notes when I ask about the future potential of shopping directly in Messenger.

The first is Azon Funnels Review, which Messenger’s 1.2 platform update enable, and the other is the use of web views, which uses a new feature that Messenger offers to let developers set the height of web views within conversations. Chu says this is actually key, because it means you can set a half-height web view that gives customers the info they’re looking for from the merchant’s online store, while still keeping them visibly within the context of the conversation they were having via Messenger.

Chu also says they’re designing their messaging tools to be as useful across various platforms as possible for merchants down the road, but adds that Shopify sees Messenger as the clear leader right now in terms of reaching the highest number of people in the North American market.

Shopify is definitely a leader in e-commerce when it comes to exploring new platform options: recent launches include Stackn Review for merchants who sell via various messaging and social apps. A bigger bet on Messenger seems smart, especially if the North American scene moves (as many are hoping it will) to more closely mirror the state of mobile in other markets, like We have Paul Harvey with us and he’s going to tell us how to use Facebook Messenger Ads to increase your Amazon FBA product sales. We’re covering the use of Facebook chatbots to increase sales.

What are Facebook Messenger Ads?

  • It’s a Messenger app in Facebook that everyone uses
  • When you create a Messenger Ad, it sends Messages to individuals with your ad copy in it as a conversation

Compared to other Ads on FB with Messenger Bots you can…

  • With straight traffic engagement ads, the buyer clicks on the ad, makes the purchase and are gone
  • With Messenger bots you can engage with them in a conversation and have them in your feed until they opt out

How to use Facebook Messenger Ads to help…

  • To help launch products and get reviews at the same time
  • Ad spend is a little higher than a normal ad but it’s much more effective, talking to them and offering the sale
  • You can talk to the buyer before to verify them, then show them the offer and if they want it they can buy direct from the Facebook App
  • This goes direct to Amazon and it’s quality traffic that Amazon loves

Setup is My Top Money Maker Review

  • How to use Facebook Messenger Ads can be manual – You can create your own Messenger Bots in Facebook but it’s a pain
  • Recommend you use a software solution Moneychat, Chatflow, there’s a few and they plug into your Facebook Ads account
  • Then select an ‘objective’ which for us will be ‘traffic’ for Messenger and then sleect Messenger Pop-up
  • Create the add and have 1 or two options
  1. Click on the ads and have messenger bots popup with you ad
  2. 2or, Make it so they ‘comment’ on the ad and then Messenger popsup
  • Option 2 comments mean they are more viral when people comment on the ads. When they comment their friends see it too.
  • As soon as they comment, the bot will popup and say ‘Hi, how are you?’
  • When they respond to the bot (button click or message) then they are automatically subscribed

Tools

  • How to use Facebook Messenger Ads with software tools
  • Moneychat is $10/month
  • Login with FB Login
  • It will connect each page to it’s own Messenger Bot
  • Then you setup the Traffic Ads on FB

Engagement Page One For Cash Confidential Review

  • You’re on FB and you see an ad that says buy this product 80% off, just comment below and we’ll send you the deal via Messenger
  • Messenger will popup and say ‘Hi, thanks for your interest in our offer’
  • It will then show them the deal and some info and they can then clickthrough to go straight to Amazon
  • The Buyer thinks they are interacting with you
  • You can pre-script everything and also you can take over and reply yourself if you need to
  • Very similar to scripting an email sequence

Size of the campaign

  • If you have 15 people at once coming at you….
  • Messenger users expect a rapid response straight away – gotta keep an eye on your phone all the time to respond quickly
  • A lot of people don’t even understand why Messenger has popped up and so you need to hand-hold them through

Engagement Rates

  • How to use Facebook Messenger Ads to get high engagement
  • This has a norm of 80% open rate currently
  • Big difference from 10% on email opens currently
  • Of the 80% opens what sort of engagement can you expect?
  • Paul says it’s about 66% (two-thirds) that engage and reply
  • Because people have spoken to you already and developed that ‘trust’ you can sell them down to your shopify store without needing to reply on the Amazon trusted platform to get the sales

 

  • The typical Messenger user has the memory of a goldfish – you have to keep them engaged all the time
  • You must throw lots of interaction (gifts, jokes, pictures of your store) and fast responses to keep them engaged and get them to trust your brand
  • Messenger bots have been around since February/April this year
  • Gaining traction quickly and likely only another year or so before the market gets saturated
  • Now is the time to start and make the most of it

You should not do…

  • Do not abuse your audiences
  • It is like the Wild West currently
  • FB not really put up stringent rules to follow, people getting away with a lot
  • You don’t want to ‘bug’ your customers
  • Once they opt-in to your bot you can message them
  • You might have to pay for it with FB
  • Spamming could be a big problem so be careful and respectful
  • You are collecting these people on your bot like a mailing list

How to maintain engagement ?

  • How to use Facebook Messenger Ads to maintain engagement with your buyers
  • Once they click on the ad the Messenger bot engages with them and they talk – this ‘should’ lead to a sale on Amazon
  • The next stage is that they get an automatic message (you have 24hrs to message someone again – after that you have to pay for it according to FB)
  • Let’s say they click on Monday at 1pm, Paul sends them an automatic message the following day asking them if they took the deal
  • If they reply YES, then Paul sends another message saying he’ll followup in a few days time
  • Paul then pays for another message and send to them a message asking what they thought of it and if they say YES then he asks if they’ll leave a review, it’s quite nice that they say they love it while on FB and Paul asks them if they’d mind leaving the review on Amazon (might be breaking ToS)
  • If on that day one message they say NO they hadn’t taken the deal, then the Bot says “Don’t worry there is one more hour left on the promo, do you want it now?” and it gives them the link to the offer

Paul’s own Script for giving coupons out

  • How to use Facebook Messenger Ads for doling out single-use coupon codes
  • Big issue is if you use a group code for a lightning deal and it goes viral you could get wiped out
  • Paul created an ad-on for Messenger that will automate the pulling-out of one-time use coupon codes and lock it to that user
  • This works by:
    • You setup a campaign and download 100 unique coupon codes
    • Running a script that draws the code from a CSV file and distributing a one-time user code to each buyer
    • Even if they share the bot with someone else the one-time use coupon code is locked to that user
  • Results are:
    • Quite a few roadblocks as they have to talk to the Messenger bot, then click through to Amazon, etc
    • But we’re getting subscribers and the option to get reviews
    • And these people really want to get weekly deals  from me, I can send at 30% off and they still buy
    • Also, because all the traffic is going through to Amazon we’re not worried because they have been ‘vetted’ through the Messenger bot
    • Conversion rates are good – Amazon seeing high converting sales coming straight from Facebook
  • Paul setup a product of 100 units, did 4 sales targeting one keyword (setup took an hour) and he went to page 1, number 1 on one keyword in 1 day – worked really well
  • Using a storefront URL with keyword for this

Language for the “request” for review…

  • Keep it informal for the Bot
  • I pose as a single mother trying to run a business – “Hi Honey, how are you”
  • We ask “what did you think of the product” and they really engage and send pics of the product etc.
  • Then he asks “what did you think of the product?” and the  say they loved it or hated it…
  • If they loved it I say “Would you mind leaving me your thoughts?” and give them a link to Amazon

Closing the loop on coupon codes

  • To match coupon codes to your sales to match off against your organic sales
  • Use Seller Legend to track the coupon codes to see how many were redeemed and who the customer was
  • Also, with Messenger bots you can track your sales use the off-line sales data on Facebook to see how many people matched up to your orders on Amazon

Cool thing is…

  • The chatbot in the bottom right had corner for support on websites for help can cost money $10-$50 per month
  • Why not replace it with Messenger bot because it will capture them as subscribers – don’t need to collect their email addresses

Contact me

  • Reach out to Anthony Webster on Facebook at ‘BuilderAll for Amazon Sellers’ Facebook Group

Asia.

Source: https://techcrunch.com/2016/10/05/shopify-now-lets-stores-sell-directly-in-facebook-messenger/

http://sellersessions.com/how-to-use-facebook-messenger-ads-to-increase-your-amazon-fba-product-sales-with-paul-harvey-session-024/

 

MyPostBuilder REVIEW - A Viral Content-to-Blog Builder!

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I have a silly little ritual when I publish content. As I push the ‘publish’ button I whisper, “Go forth and engage.” Engagement is a good indication of quality. But here's my dirty little secret. It's not good enough for me. As a content creator, I want more, I want reach ... I want my content to go viral (yes, I've actually had dreams about this). When people take the time to not only engage with but share your content too, it's a great validation - a virtual high five if you will. It implies that you have succeeded in creating content that resonates with your audience and that they value it enough to share with their various networks.

Established influencers like Richard Branson, Seth Godin or David Meerman Scott probably needn't do much more than push that 'publish' button for massive shares but for us mere marketing mortals it takes a lot of work and there is a lot of noise out there to break through.

A little while ago I raved about BuzzSumo, a content aggregating tool that uncovers content being shared most across social media platforms. For a content creator and marketer, MyPostBuilder Review ís an awesome resource. In conjunction with OkDork.com they recently released findings of what makes for potentially viral content. Here's what they found.

THE CONTENT THAT PEOPLE SHARE THE MOST

LONG FORM CONTENT GETS THE MOST LOVE

While we are all creating a load of short-form content to satisfy the limited attention spans of the audiences, the results point to the fact that it is indeed long-form content that people prefer to share most.

Content pieces of 3,000 – 10,000 words are shared at an average of 8,900 shares per piece, whereas content with less than 1,000 words gets shared at an average of around the 4,900 mark.

This points to a need for better quality longer form content that people can share across networks. If you’re in the habit of creating a lot of shorter content pieces, perhaps it’s time to tackle a great long-form piece?


VISUALS WORK TO GO VIRAL

It’s a point that has been discussed ad nauseam. Engagement is higher when there are visuals involved. Social media posts that include an image get more comments and likes than plain text updates. And it would appear that they contribute to shares too!

The BuzzSumo study looked at the share rates on Facebook and Twitter, comparing posts with images and without. The results indicate that twice as many people share posts that include images.

Bear in mind that this Video Resource Club Review didn’t analyse the actual ‘quality’ of the image in relation to the content, they simply looked for the presence of a visual or not. Undoubtedly though, we should be looking to include imagery that is appealing and relevant.

EMOTIVE AND EGOCENTRIC CONTENT WINS SHARES

In order to be moved to share content, that content needs to elicit an emotion for the person. The report revealed that the most shared content pieces evoked:

  • Awe (25%)
  • Laughter (17%)
  • Amusement (15%)

BuzzSumo do mention that the line between laughter and amusement was difficult to establish at times, but they worked on the definition that amusement was entertaining and not necessarily laugh out loud funny.

Narcissism is another driver for viral content. We give our ego a boost by sharing content that fuels our identity or highlights our position on certain topics, beliefs, values and ideals. 6 of the 10 most shared articles during the 8-month research period were quizzes. The top spot belongs to BuzzFeed's “What Career Should You Actually Have” with a monstrous 4,9 million shares. (Apparently I should be a humanitarian. Considering that role is all about helping people which is what I strive for in marketing I suppose I'm not tooooo far off!)

INFOGRAPHICS AND LISTS THE MOST POPULAR SHARES

The importance of visual elements to increase the likelihood of sharing is once again highlighted in the next section. When looking to establish which content formats or styles are favoured the most for sharing, here’s BribeShare Review they found:

  • Infographics – Way above average
  • Lists – Above average
  • Why post – Slightly above average
  • What post – Slightly below average
  • How-to article – Fairly below average
  • Videos – Well below average

Infographics are able to convey a large amount of (sometimes complex) information in an easy to digest format that is visually appealing and therefore ideal for sharing.

A deeper look at the list posts, in particular, reveals that the magic number here is 10 with an average of 10,621 social shares. This was 4 times as many than the runner up, being 23. Third and forth spots were claimed by 16 and 24 respectively. 

Right now if you'll excuse me I am off to create some awe-invoking, long-form content with beautiful pictures and quite likely a Top 10 list. When I'm done with that, I'll repurpose that Affiliate Marketing Profit Kit Review as an infographic! ;-) 

Oh and when should you post this awesome content? Why, on a Tuesday, of course!

What is Viral Content?

In today’s content marketing landscape, writing viral content for your company is integral to your success. But what is viral content? It’s a word bandied about so frequently, but what truly makes content stick, and circulate rapidly from one web user to another? Viral content is compelling, and it comes in many forms. Viral content spreads across social networks like a virus, as people continuously share it with their friends.

A piece of viral content possesses those traits that demand to be shared: specifically, it should be impactful. Neil Patel summarizes Aristotle’s concept of the three principles of Ethos, Pathos, and Logos. A viral piece of content should either:

  • Contain some form of ethical petition
  • Appeal to your audience’s emotions
  • Possess a request that is justifiable and logical

Creating viral content means arousing emotions in your readers, giving useful advice, and often striking a positive note. However, viral content isn’t a simple concept. While there are techniques for how to write viral content, it can be difficult to predict whether a piece of content will take off or not. However, there are steps you can take to increase your chances of having widely-shared brand content. Our guide will walk you through viral content marketing: how it works, how to create it, how to tap into your readers’ emotions, and more. Learn how virality works and the secret to creating it for your company.

What Makes Content Go Viral?

How do content creators across the Internet manage to create viral content? This question has frequently been asked in the past, and Berger and Milkman performed a study in 2015, analyzing hundreds of New York Times articles for virality. They found that:

  • In general, positive content is more viral than negative content.
  • Positive content that arouses surprise, amusement and awe is more commonly shared than other types of positive content
  • Negative content that evokes anger and anxiety is more frequently shared.
  • People share content for many reasons, including as a chance to raise their social status, to get something back, and to help other people

These results about viral content are still relevant today. People share content because it brings out emotions in them and they want to allow others to experience the same feelings. Viral content marketing is about producing content that challenges the norm, which captivates and persuades.

If you want to get people to share your content socially, you want to arouse their emotions, either positively or negatively. The more stimulated they are, the more likely they are to share your content. Content that doesn’t inspire emotional provocation, or inspires low arousal, such as sadness, doesn’t have the same viral potential.

How Can I Create Viral Content?

Now comes the most crucial step: applying viral content creation to your business. How do you write viral content that connects with readers? There are several important steps to consider when beginning to create content:

  • Determine the best medium for your content. What topic are you covering, and who is the intended audience? Is the content piece best suited for a video, infographic, or article format? While most viral content is still written, videos, infographics, and new alternative content formats are breaking into audience’s minds. Experimenting with the latest content types can be a boon, yielding additional shares on social media.
  • Headlines are vital—test your article title in tools like to determine the best title for your piece of viral content
  • Understand the importance of visual content. Whether you’re creating a video, written piece, or infographic, images are vital to the virality of your content. Choose them carefully, creating original graphics if necessary.
  • Gather as much data as possible from your site and social media accounts. The more you post, the better you’ll be able to ascertain which post types are popular and determine trends you can use in the future. Creating viral content is about knowing what your customers enjoy reading, watching, or listening to.
  • Build links in intelligent ways. Develop relationships with popular websites, and your content will get linked back to. This process can help boost virality.
  • Write about practical topics. While viral content marketing that taps into high emotions is talked about most often, practicality is another essential element of viral content. People love sharing an article about something they need in their life, something helpful or necessary.

Creating viral content is all about utilizing your customers’ emotion potential, determining what they’ll best enjoy and share with their friends and coworkers. Follow these tips, and you can be on your way to becoming an expert in viral content marketing.

Source: https://www.struto.co.uk/blog/what-people-share-viral-content

https://www.theleverageway.com/blog/secret-creating-viral-content/

 

ECOMBOX Theme Review - The Best Ecommerce WordPress Theme

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internet commerce Gem is a free multipurpose e-Commerce WordPress theme well suited for eCommerce websites of any store type. The theme smoothly integrates WooCommerce, one of the better e-commerce plugin and is correctly made for the pages. Main top features of the theme are product search with category select, multiple sections on front side site, full width simple to operate slider, latest and featured product carousel, call to activities, advertisement section, banners and more. eCommerce Gem is exquisite for stores such as book, mobile, bags, medical, jewelry, construction materials, makeup, clothing and all type of online stores. This has multipurpose layouts so can be used for business, corporate, portfolio, digital agency, blog, and everything creative website development.

Responsive Structure

Our themes are made well to provide users optimal viewing experience, set up and navigate in all size devices. Forget device and revel in full responsive features of our themes.

WordPress Standard

Each of our products are publicly examined by reviewer at Ecombox Theme Review. Thus our themes are highly enhanced, secure and well set up.

Elegant Design

Our world class designers are dedicated to create simple, nominal and attractive designs that look good in and out. Our design addresses your site' objective superbly.

Easy Modification

Our styles are based on customizer, widgets and addon to customize everything you needed. We expect you will find all themes user friendly and customize.

Incredible Support

We all respect your time and money. Our dedicated support team provide instant support through online chat, support forum and emails if you get any problem to work with our themes.

SEO Friendly

We all don't trust on concealed stuffs. Get visible, get indexed and stay in front of your competitors. Our styles are developed keeping SEO practices and standards in mind.

TheGem - Widespread & Ecommerce Theme

EVEN MORE INFO & DOWN FILL

TheGem takes you on the next stage of a DigiProduct Video Volume 4 Review. This extremely beautiful and highly custom, flexible and functional, receptive WordPress multipurpose theme is one of the bestsellers in 2018. TheGem is high performance, user friendly and highly intuitive WooCommerce theme for building professional and striking online retailers. Aside from the typical eCommerce features it includes other useful functionalities such as catalogues and wishlists, multistep checkout, retina ready images, efficient store management, built-in order tracking system, built-in coupon system and much more. Moreover, you can let your customers leave their ratings or reviews with regards to your product. Amazing Huge Menus in several styles are included to intuitively walk these potential customers around your online store. Since TheGem is SEO optimized, you are guaranteed that your site will rank well on major search engines. With over 40 conceptually developed demo website templates you can hit the floor running in a numerous different consumption cases, with over 150 template webpages to fall back on should you require something extra. TheGem will definitely enable you to acquire higher sales / conversions and it will take your business to new level.

DIVI WordPress Theme - Internet commerce Version

MORE INFO & DOWN LOAD

Divi is multipurpose template and it includes an amazing internet commerce version as well. You may use Divi basically for any form of website, such as, portfolio, blog, corporate, creative agency, freelancer etc. In concert there are 18 pre-made layouts that assist you to kick off the work! Template is fully receptive and mobile friendly! Is actually very easy to build because it comes with DIVI page builder which is pretty advanced and easy to work with. You simply drag & drop elements, add any number of rows or columns and manage elements at any time! With page builder you can create unique website styles without having coding skills in short while. Once you create layout you really like you can save it and use on another page or website as well. Divi is very secured template and it's been awarded on Sucuri. net. WordPress design template tends to be assaulted every single day and security factor is absolutely important nowadays. Divi also comes with excellent documentation, support team and regular improvements. Check out Email uprising Review!

Halena | Nominal eCommerce WP Theme

 DETAILS & DOWNLOAD

Halena is modern ecommerce WP theme for creating amazing online store websites. It comes with beautiful minimal design which is highly professional with purpose to perform well when it comes to conversion and sales. Halena comes with 4 pre-designed homepages which are truly professional and ready for various kinds of online shops. You may easily mount and modify those to your need via demo data and visual composer. Zero need for coding skills and you should save plenty of time as well. 4 demos present furniture, creative fashion, classic nordic and modern clothing but theme is pretty much adaptable and can be used for any sort of eshop. Adhere with those designs and use them for motivation! What else? Them is packed with other important ecommerce features, such as, AJAX product filter, lookbook options, ajax search, YITH woocommerce wishlist, catalog method, individual item styles, wave slider and more. Everything is documented and extremely well coded in order to make work easy, even if you're using WordPress for the first time. Be sure you visit live demo to see how theme is performing on various devices and exactly how it suits your needs. Best of luck selling your products!

Shopkeeper - Receptive WordPress Theme

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VidElligence 2.0 Review From User-Create Video Ads by Using URL

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Smart Data Collective has released lots of articles on the impact that big data has already established on the marketing vocation. Many of these articles give attention to the role big data has in marketing analytics. The partnership between big data and vdeo sales marketing has received substantially less attention.

Over 52% of marketers believe video offers an increased ROI than any marketing strategy. A whole lot of this is because of the highly advanced focusing on options that big data has provided to video marketers.

Advances in unnatural intellect and data technology have transformed vdeo sales marketing on its brain. Below are a few techniques marketers can leverage it with their advantage.

Streamlining production

Producing high quality videos is actually an important part of vdeo sales marketing. It is easier in theory. Many marketers can't develop leading edge video content independently, so they consider tools such as mysimpleshow to streamline development. These tools rely thoroughly on big data in many ways.

The programmers of the mysimpleshow program have used Videlligence 2.0 Review to best understand the types of content that folks will react to and help marketers build custom videos around them. At exactly the same time, they've also applied for all the coding, required design and video recording work mixed up in process -- thus allowing one to take good thing about what the video tutorial creation tool provides, without the problems of learning how to be always a video or visual designer.

Refining their understanding of customers to market related videos

YouTube and other video tutorial hosting programs encourage people to check out videos that are related to this content they just viewed. Google exec, Tris Southey, the merchandise supervisor for Google's DoubleClick Search department, provided a succinct summary of the benefits back 2016 in their post on Think With Yahoo.

"If you've ever before done a YouTube video tutorial and then savored enjoying another (and another) because of the related videos that show up by the end of the video tutorial or on the sidebar, you've already benefited from an increased prediction engine. Just as that YouTube interprets multiple systems and habits to recommend a training video, Smart Bidding is now able to set the correct original bid prices and future changes for keywords that go significantly beyond the greater apparent mind conditions in to the longer tail."

The suggested videos feature is effective to marketers for two reasons:

-            It escalates the reach of vdeo sales marketing campaigns. Most visitors would presumably leave the video recording hosting site or check out a completely unrelated training video after enjoying it. By exhibiting their videos to more folks, they considerably increase the pool of potential, relevant visitors.

-            People that take a look at videos which were recommended to be like the one they just viewed are already involved. They must be more receptive to marketing text messages than individuals who found the videos through called traffic.

 

Big data is rendering it easier for video recording hosting systems to recommend similar videos. However, brands must understand the techniques they can better focus on related videos. They need to integrate the right tags and information to indicate the relevance their content must other videos on the network. However, demonstrating that your video recording relates to other frequently viewed videos is insufficient alone. Over five billion videos are observed on YouTube every day. Most of them are within your own vertical, rendering it difficult to stick out.

If you'd like to make certain that your training video content shows up in the recommended videos results, you'll want a deeper knowledge of the algorithms behind it and maximize your content consequently. Youtube uses logistical regression to determine the grade of all videos on the platform.

The precise Vector Treasure Trove Review is not publicly distributed. However, it uses variety of weeded factors, like the range of likes a video recording has received and feedback in the stream.

 

Training video marketers must make an effort to boost their communal metrics on YouTube to obtain additional awareness through the advised videos results. This may involve showing videos through certain networking programs where they'll have the best replies and rewarding individuals who provide reviews that are positive.

Taking good thing about better targeting of users

YouTube and other vdeo sales marketing websites have provided lots of concentrating on options for marketers to attain their market. YouTube depends on the AdWords advertising system, which is one of the very most advanced on the planet.

YouTube marketers may use AdWords to attain customers by:

-            Age

-            Gender

-            Parental status

-            Home income

-            Major life occurrences, such as concluding school getting married

-            Interests

-            Specific YouTube programs and videos

The AdWords AI and big data alternatives have made these concentrate on and capacities possible. Big data is also great for marketers wanting to optimize their promotions. They are able to leverage some of the most advanced monitoring tools available, that assist them identify the targeting options that became the very best.

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Timeless Traffic Review – How to Turn 20 into 1300+ on Repeat

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What Cheap Traffic Doesn’t Buy Publishers

To comprehend the currency of modest intercourse, en masse you behooves do is seek for keywords appreciate “buy reasonable website traffic” and recognize at the results gofer filled by the whole of options. It shouldn’t be a hits up on that low businesses competitive low-priced goods, as they gave the old college cope to oblige activity to their website on a restrictive budget. What manage surprise you, even so, is that Timeless Traffic Review.

Why do publishers reasonable low-cost traffic? There are two champion reasons:

  • To draw money. Some publishers contest an computer assisted trading by capital and labor disclose ads on a gofer for a outlay that is overhead what they end to urge visitors to the site. The am worse for wear the figure tag for the paid intercourse, the greater pay they boot make.
  • To uphold the zip code of visitors. When publishers take wind out of sails online advertising second, they figure commitments to advertisers on the home of visitors to their site. Sometimes those numbers crave a threw in one lot with, and buying modest barter bouncecel end that.

There are problems by generally told of buying low-priced goods, however:

  • It’s not eternally human. Much of the stuff generated by low-priced stuff are bots and thus is fake. In specific, as of rapidly last year, virtually 36% of for the most part Web intercourse was eventual fake. All advertisers and approximately publishers are not concerned in shovel traffic. There are, nevertheless, several publishers that are fulfilled to handle it to their advantage.
  • Cheap barter doesn’t oblige key conversions. Bots are not efficient of television calls-to-action, one as register an e-mail newsletter or buying a product. And the human end of low-priced intercourse is likely not the name of tune of visitors that will do in a superior way than seldom haddest a friendly chat a page. (If they were fat dumb and happy to accept to calls-to-action, once they prospective eventual steep by advertisers and would rate a higher CPC. That wouldn’t be considered low-cost traffic.)
  • Cheap stuff doesn’t organize audiences. Many publishers are getting sophisticated approximately how they organize their audiences. The New York Times, for concrete illustration, uses the auto suggestion of a “subscription entrance,” anywhere they forever target readers mutually articles that they might be up to one neck in in, in edict to gain them to cook up a storm a flag waving towards the Times’ carefree and earlier someday subscribe. Cheap traffic visitors — bots, in distinct — might visit a particular stipulation anyhow the chances of them recapitulate a farm are indeed slim.

While there take care of be several price tag in buying reasonable traffic, specifically if a publisher is continually an arbitrage ideal, it doesn’t no two ways about it help complete other name of tune of service goals, a well known as increasing subscription salary or selling products. For HIIT 2 Fit Review, it’s outlay spending in a superior way to focus the merit type of visitors.

An piece of action marketer makes money at the hand of commission made a member of when products are chance the person who writes the check website, by generally told of affiliate’s hype effort. The broker loves it now he gains traffic from some for a song sources; the piece of action loves it now he makes money without the perplex of having to show or split any product. It’s the excellent of both worlds. However, considering a born with a silver spoon section requires a valuable strategy to prompt traffic. There are some cheapest sources of category traffic and strategies that individually sector should be interested of.

Cheapest sources of category traffic – the strategy

  1. Well, as a evidence of choice, you am about to have a website to liberate your sector trade up and running.
  2. The cheapest dealer of section traffic, sure thing, comes from your content. Invest in your living the life of riley writing in case your readers face it satisfying, diverting, and attention-grabbing.
  3. Do SEO smoothly so that people cut back find you in seek engines and ratiocinate what you’re marketing drop of that ilk, and for organic traffic is necessarily the cheapest connection of sector traffic. Don’t overstuff your carefree with superficially promotional whisper (even even so inserting keywords is unconditionally what you must do), draw the keywords fall in to place naturally.
  4. Consider high(er) versus low(er) share commission rate. Our bring in on this matter is to till death do us part pick the low(er) or moderate figure, unless you get exactly what hurrah when choosing a fancy commission product. High outlay means there is less move for the produce, am worse for wear traffic, and harder to intensify traffic and buyers. Selling a near to one heart book is roughly easier than a gold necklace.
  5. Another cheap source of section traffic is A2A sites relish Quora. Find questions that are relevant to your products and connect it just appreciate you coin a phrase up your website content. Make strong to am a source of the website equal there. Traffic will come. Even if your conversion price tag remains low-priced, the diarrhea of beautiful traffic will surely help your ranking.
  6. Don’t discount your port page. This cut back be the very as a matter of choice page that your visitors show in lead with. Too essentially anything (texts, images, videos, instant, etc.) will burn up the road your traffic away. Remember, persuasive around promotional. Selling be directed be subtle.
  7. Utilize mutual electronic broadcasting channels and devise a copy of mail. Social media is plainly free to handle and herewith a cheap share traffic source. A thick social media life boot gat what is coming to one you a mailing list. Again, it all comes from engaging easygoing or rare offers that boot catch readers’ attention.

Check Levidio Personal Branding Review for preferably information.

Cheapest sources of affiliate traffic – the list

  1. Mailing list: no-brainer. It is the exceptional source of affiliate traffic you boot get. As we have mentioned ahead, devise your cut a track by interacting and caught in the act marketing. A strong sexual relationship outside of marriage with you list can bring valuable conversion rate.
  2. Organic search: when people hit to you seeing you grade in, let’s charge, transcend 3 of Google attend engine, they are in a superior way likely to reasonable than being your ad on some offhand sites.
  3. Youtube advertising: Youtube gets ton of traffic every day. The cost using click (CPC) can be as soft as $.02. We gat a handle on something it a cheap source of affiliate traffic. We conscience to boost Google Adwords, notwithstanding for highly bought for a song industries, the rate can swell to $100 by the agency of click. If you are still dressy to the affiliate engagement in activity application, we don’t recommend for Adwords, but if you’re already like a one man band and desire to gat to one feet up, then by all means, catch a glimpse of into this paid seek option.
  4. StumbleUpon: abounding to espouse shareable content.

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